Planning for the second edition of ICCX Middle East already began before the first edition was held last year. Based on exhibitor feedback, it could already be concluded at that point that the ICCX Middle East would establish itself successfully – and that is exactly what happened. With approximately 1,000 participants, the first ICCX Middle East celebrated a more than successful debut and in minimal time proved itself to be the event with the most exhibitors specifically for the concrete and precast concrete industry in the entire Middle East.
Trust must be earned and that is exactly the philosophy pursued 100% by ad-media GmbH, which is behind the CPI family of trade journals. Naturally, it is not only trust that motivates exhibitors and visitors to repeatedly participate in an event. Without promising business contacts and added value for all participants, an event would also quickly lose interest again. There have been enough examples of this recently. And that is also the reason why, almost without exception, every exhibitor and many new firms have decided on participation in the 2018 ICCX Middle East.
ACI, fib, ANMOPYC and Sharjah Center of Commerce & Industry are supporters of ICCX Middle East
It was clear at an early stage that the German Emirati Joint Council for Industry and Commerce (AHK) would again cooperate with the organizers of ICCX Middle East. The renewed cooperation underlines the recognition that this event has experienced in minimal time.
The American Concrete Institute (ACI) is a platinum sponsor and the International Federation for Structural Concrete (fib) and Spanish Manufacturers’ Association of Construction and Mining Equipment are now also supporters of the second edition of ICCX Middle East.
Conference programme for the highest demands
Meanwhile, the conference programme is definite and undoubtedly has something to offer every visitor. Renowned international speakers report on current issues in the industry and present innovative approaches that the concrete and precast concrete industry will employ in the future. Both the concerns of local actors and the international development of concrete as a building material and its manufacturing and processing methods were taken into consideration in the selection of lectures. That can only succeed when one is in tune with the times – like the organizers of ICCX Middle East – and can bundle all important information due to a unique network. You will find the conference programme in the course of this report.
Trade exhibition for the concrete industry
The ICCX Middle East trade exhibition is just as unique as the overall event concept. The Sharjah Expo Center offers the ideal framework for the event, which focuses exclusively on the concrete industry. New products and solutions for tomorrow’s modern, efficient building will be presented in an exhibition with more than 100 suppliers from all over the world. Nowhere else in the Middle East can one learn about innovations in the concrete industry in such a concentrated manner. ICCX Middle East is the platform for which the concrete industry in the Middle East has been waiting for years.